Car rental market – first half of 2012

Ukrainian Union of Lessors having the leading rental companies as its members conducted the regular rental market research.

The biggest market players were invited to participate. The vast majority of the companies has provided statistics for the study (data on fleet sizes of the companies that refused to provide information is estimated and provided by experts of Association).

Traditionally, the number of companies’ rental cars increases in summer during the so-called “high season”, but besides this factor the European football championship “Euro 2012” made a significant impact. Almost all players have increased the number of cars in their fleets to this event, but the three leaders according to this one of the major indicators are unchanged.

In total, the fleet of the rental companies grew by more than a half, compared to the high season of the last year, and compared to the period of the last collection of statistical data – almost doubled. Experts of the Association estimate the share of companies participating in the survey at 70%, respectively, total car rental market in the country is estimated at 2,500 cars. In comparison, for example, with the market of Poland Ukrainian market has significant potential for growth, which is constrained mainly by poor quality of the tourist infrastructure in our country.

In general, the European football championship has given considerable impetus to Ukrainian car rental market growth in the first half of 2012, and experts forecast the seasonal of the fleet size in the second half of the year, while the 2013 forecast of market growth is estimated at 25%.