In March 2014, Porsche Finance Group received Ukrainian Union of Lessors’ award – “Leader of the car leasing” – for the best result of the work in 2013. Over the year, the share of Porsche Finance Group (PFG)’s financing of Volkswagen, Audi, Seat and Porsche vehicle brands in Ukraine made 26.35% of total car sales by Porsche Ukraine company. PFG’s successes are a continuation of the global strategy of Porsche Bank in the world markets.
Ukrainian Union of Lessors presented the Porsche Finance Group an Award of “Leader of car leasing” – as the company that provided leasing financing of the largest number of vehicles (with a market share of 17.5%) over 2013. Also, CEO of Porsche Finance Group Josef Graf, who became the second person in the market of automobile leasing, was noted by the honorable award.
In 2013, Porsche Finance Group also entered the top five players in the loan market. According to the analytical department of Alfa-Bank, market share of PFG made 7.9%.
Porsche Finance Group shows a stable position in the market of auto financing of Ukraine, not only preserving the former share of funding marks – 22.46% (in 2012), but increased it to 26.35% in 2013 among 17,4 thousand cars sold by the company Porsche Ukraine. As a result, every third Volkswagen, Audi, Seat and Porsche vehicle in 2013 was sold through funding from PFG. This indicates the high quality of rendered services and increased demand for financing PFG by customers.
All key brands of Porsche Finance Group showed sales growth with funding: Volkswagen sales share in the financing of PFG increased from 22.74 to 26.46%, Volkswagen Commercial Vehicles – from 20.39 to 22,76%, Audi – from 20.63 to 20.95%. The biggest growth was shown by the new brand Seat, namely, more than 52% of the Seat cars were sold with funding from PFG.
“For us, 2013 was very successful. We were the first in the leasing segment in Ukraine, while keeping the leading position in the market for car loans. I am glad that our customers trust us more and use our services. The company’s successes in Ukraine are mostly due to the successful strategy of Porsche Bank in all the markets. We will make every effort in the year of 2014 to strengthen our positions in the Ukrainian market and maintain the trust of our customers,” says Josef Graf, CEO of Porsche Finance Group.
Affiliated branches of Porsche Bank (PFG is a subdivision of Porsche Bank) showed a positive trend with a stable growth of 4.5% on financial transactions. 761,000 contracts in the portfolio of the entire group Porsche Bank indicate the continuation of active enterprise development strategy, presented at the global level, and the record output in 2013. On average, over 40% of all consortium brands presented in the world market were funded through the Porsche Bank. In sum, the number of clients with financing agreements abroad makes 144,000.
Porsche Bank is a subsidiary of Porsche Holding, the main location in Salzburg, and has more than 45 years of experience in financing, insurance and maintenance services. Porsche Bank is the owner of the largest car fleet of Austria and the neighboring countries of South-Eastern Europe.
Information about Porsche Finance Group:
Porsche Finance Group is represented in Ukraine by the companies of Porsche Leasing Ukraine, Porsche Mobility and Porsche Insurance Agency. They are the property of Austrian Porsche Bank, which in its turn belongs to Porsche Holding (Volkswagen AG). In Ukraine Porsche Finance Group provides the following services to the clients of official dealers of Volkswagen, Audi, Seat and Porsche – financial operating leasing, crediting, fleet management services and acts as an intermediary in insuring vehicles purchased with financing or cash.